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We The North addresses

Three published addresses for the same platform. Copy rather than retype, and verify the signature once you are through.

Address 1 hn2paw7zadwkcra3qzv5e4q547i7e5lvxm62cfxqftuqdu7moiu2ceyd.onion
Address 2 hn2paw7zfvndw3dovycegeqmvvnf4pl67b3g2p7pohjlzavloosh73id.onion
Address 3 hn2paw7zrgujyhnt6mgxlt2q6uhgbke4itpqitxhyfbumq3wtnckbuyd.onion

This site publishes the list and does not monitor it. An address that opens is not an address that is genuine, and the check that settles it takes under a minute.

The top result is official

The claimThe first search result is the official site
Not true Ranking measures attention. It has never measured who holds a key.

What ranking measures

Links pointing at a page, how people behave after clicking, how long it has existed, how it is structured. Every signal is a measurement of attention, and attention is not authenticity.

There is no step anywhere in ranking that checks whether an address printed on a page is controlled by the party the page names. A search engine cannot do this, not through carelessness but because verifying an onion address means checking a signature against a key, and a crawler has no way to know which key is correct.

The patient attack

It is not technical and it is not spam, which is why it works.

  1. Build a page that is genuinely useful and rank it over months with ordinary methods. Nothing to detect, because nothing is being faked.
  2. Let it settle into a position where a steady trickle of people arrive.
  3. Change the addresses. No ranking signal degrades, because nothing that ranking measures has changed.
  4. Anyone who checked the page six months ago and remembers it as trustworthy is remembering accurately.
The separationA site being genuinely helpful is not evidence about the addresses printed on it. Those are separate properties and only one of them is visible to you.

The failure with no attacker

Ranking has momentum. A page that ranked well when its addresses were current keeps ranking long after they expire, because the signals decay slowly and the addresses went stale immediately. So the top result for an address query is frequently a page that was accurate and now describes a retired address, which is the single most dangerous category of address there is.

Using search anyway

Including hereThis site appears in search results too, and everything above applies to it. Check the addresses at the top of this page rather than trusting them because you found somewhere that sounded reasonable.